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        And the winner for oddest nanotechnology ad goes to…

        As we move into a long holiday weekend here in the U.S., it’s time to indulge in a lighter moment in nanotech.

        Being suspicious of a sponsored link by Target on a “nanotechnology” search results page, I clicked on it to find this page of four highlighted products:

        Benny the Bear Memory Foam Plush Bear
        Donny the Dog Memory Foam Plush Dog
        Nanotechnology For Dummies (For Dummies (Math & Science))
        Nanotechnology: An Overview DVD

        The last item has no information available; just an ISBN, if you dig for it.

        The book title sums up this ad strategy. Re-deploy your advertising budget elsewhere, Target!

        Have a great Thanksgiving weekend. We hope all Nanodot readers have as much to be thankful for as we do here at Foresight. —Christine

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