And the winner for oddest nanotechnology ad goes to…

As we move into a long holiday weekend here in the U.S., it’s time to indulge in a lighter moment in nanotech.

Being suspicious of a sponsored link by Target on a “nanotechnology” search results page, I clicked on it to find this page of four highlighted products:

Benny the Bear Memory Foam Plush Bear
Donny the Dog Memory Foam Plush Dog
Nanotechnology For Dummies (For Dummies (Math & Science))
Nanotechnology: An Overview DVD

The last item has no information available; just an ISBN, if you dig for it.

The book title sums up this ad strategy. Re-deploy your advertising budget elsewhere, Target!

Have a great Thanksgiving weekend. We hope all Nanodot readers have as much to be thankful for as we do here at Foresight. —Christine

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